2010 China Indoor Led Lighting Industry
In building energy efficiency Environmental protection Low-carbon economy thinking, China semiconductor lighting industry is bigger cake. According to analysis of relevant institutions, in 2010, the Chinese LED industry will be more than 150 billion yuan output value; than double the 2008 total output value, output value of about 70 billion yuan in 2008.
China is the world’s largest lighting and Lighting Producing countries, but mainly the production of low-end products, accounting for about 18% of the market. In the industry chain, LED chip LED epitaxial wafers with about 70% of the profits of the industry, LED applications account for about 10% -20%; LED package is less than 10%.
Lamps In the lighting market, LED lighting penetration rapidly expanding, market price war is brewing in 2010 start. However, noteworthy is that, due to subvert the traditional lamps with LED illumination light source separate Sell Model, coupled with a high degree of customization, cost pressures in the LED lighting manufacturer, under tight, if not deep enough pockets, it will not take into account quality and price competitiveness, and fear of falling into the M & A or market demise.
Neo-Neon Holdings Group General Manager Zheng Jianwen that the LED lighting market in 2010 is bound to evolve as the cost of the war, especially the area’s crowded main lighting, in which the product performance and price will be the key to winning the market, is not just copy available. As the LED industry supply with
mature, low barriers to entry, it attracted many companies rushed to create a situation where many small factories. However, unlike traditional lighting specifications have been standardized to reduce manufacturing costs, LED lighting a high degree of customization, resulting in low capacity utilization; In addition, LED point light source characteristics, resulting in LED lighting to be integrated with the bulb sale, heightening LED lamps the cost of business risk. On the other hand, the traditional giant Philips brand lamps (Philips), Osram (Osram) and GE also cater to the market situation, has already competed through vertical integration or strategic alliance arrangement, the main active occupation of LED lighting market. Whether exploited or gross profit margin through much larger rivals, small factories were able to escape the fate of living space compression.
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